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Social Media Marketing

Meta Fined $414 Million, Forced to Change its Approach to Ad Personalization in Europe

Meta could be required to gain more explicit consent for personalized ads in the EU region.

Microsoft Plans to Integrate ChatGPT into its Bing Search Engine

The switch to conversational AI models for search could have major implications for SEO and search ads.

Twitter’s Looking to Launch Advanced Search in its Mobile App

Twitter will soon provide a lot more search qualifiers in the mobile app.

Map Out Your Strategy with This Social Media Holiday Planner for 2023

A handy guide to all the major tie-in events and holidays throughout the year.

LinkedIn Previews New Job and B2B Product Search Options Coming in 2023

LinkedIn's offered a sneak peek at some upcoming changes. 

Planning for 2023 – Defining Your Brand and Content Mission

Defining your brand mission is a key first step in building a social media marketing strategy.

Twitter Will Allow Political Ads Once Again, While Also Relaxing its Rules Around Cause-Based Promotions

Twitter famously banned political advertising back in 2019.

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