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Digital Marketing

Snapchat Adds Halloween Lenses, ‘Footsteps’ on Snap Map

Some new spooky features, as well as other updates.

TikTok Expands STEM Feed to All Users in the US, UK and Ireland

More access to educational content on TikTok.

X Updates Ad Platform To Optimize Performance for SMBs

The main focus of the updates is AI targeting which is meant to help reach a more engaged audience.

Instagram Says Including Your Own Logo on a Reel Is Fine

IG's chief has clarified how the appearance of brand logos impacts reach.

Instagram Announces Halloween-Themed Activations

Some new options to spookify your IG chats and Stories.

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