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Social Media Marketing

TikTok’s Rise as a Discovery Platform [Infographic]

Insight into how people are using TikTok for product search.

Instagram Tests Creator Insights Profile Performance Overview for Brands

A new way to glean quick insight into creator profiles in-app.

Meta Delays AI Roll-Out in Europe Due To Data Usage Concerns

Meta's been forced to put its AI plans on hold in Europe due to a regulatory challenge.

LinkedIn Adds New Elements to Its Newsletter Creation Platform

LinkedIn says newsletters have seen significant growth over the past year.

YouTube Expands Test of Chat Topic Sorting To Live Streams

YouTube's expanding its AI-generated chat summaries test once again.

X Pitches Advertisers on the Potential of Big 3 Tie-In Campaigns

X is hosting live Big 3 games this season.

Threads Adds Live MLB Scores To Encourage Sports Engagement

Users can now track the latest discussion points as they come up, which could be a big winner for the app.

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