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Social Media Marketing

LinkedIn Expands Profile Verification to More Users

LinkedIn's aiming to verify 100 million members by 2025.

WhatsApp Adds Account Switching In-App

In-stream account switching, so you can use alternate profiles in the one app.

Threads Posts Could Be Shown to Facebook and Instagram Connections

Meta's promotions for Threads include re-shared posts as highlights in its other apps.

Instagram Adds Polls in Comment Streams on Feed Posts and Reels

Polls have proven to be a popular option for eliciting audience engagement.

Meta and TikTok Asked To Provide EU Officials With More Insight Into Disinformation Efforts

The major social apps have become a key information weapon in the Israel-Hamas war.

New Report Suggests X Usage is Declining Amid Various App Changes

New data from Apptopia suggests that Twitter's name change to X has not resonated with audiences.

Elon Musk Outlines Coming X Premium Subscription Packages, Including an Ad Free Option

But will they help to increase subscriber intake?

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