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Social Media Marketing

LinkedIn Launches New 'Business Manager' Platform, New B2B-Aligned Marketing Consultancy

LinkedIn's adding new tools to help marketers keep track of their on-platform efforts.

Meta Abandons Several Projects, Including Smart Watch and Consumer Portal Devices, In Order to Cut Costs

Amid tightening market conditions, Meta is looking to reduce costs, in various ways.

How To Sell Online: 5 Ways To Stop Being Too Salesy [Infographic]

Some key tips to help maximize your online selling opportunities.

TikTok's Latest Ad Targeting Provisions Reflect Increasing Revenue Pressure on the App

TikTok's looking to squeeze more value out of its ad business, as parent company ByteDance struggles with increased CCP regulation.

Instagram Shares New Creative Insights via its 'We Create' Brand Support Initiative

The series provides tips and insights on how to use Instagram to promote your business.

YouTube Launches New Critical Alerts Functionality, Tests Updated Format for Channel Navigation

The new critical alerts feature aims to simplify the channel analytics process.

Twitter to Provide Musk with its 'Full Firehose' of Tweets as it Works to Finalize Takeover Deal

The Twitter-Elon Musk saga continues, with the company now looking to finalize the deal.

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