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Social Media Marketing

Reddit Rolls Out Updates to Its Conversation Ads

Reddit continues to improve its ad options.

xAI Acquires X in a Deal That Secures the App’s Immediate Future

Elon Musk has used the AI hype to effectively save his app from financial oblivion.

X Shares Data on Gen Z Users in Europe

Insights into what younger users on X are engaging with. 

Instagram Is Adding ‘Re-Posts’ To Amplify Content

Re-posting will ensure that those posts get seen by more users.

TikTok Is Expanding Its In-Stream Shopping Push in Europe

TikTok is looking to expand its shopping options to more regions.

Meta Outlines How Its AI Systems Are Powering Better Campaign Performance

New insight into how Meta's AI ad-targeting system is evolving. 

Instagram Adds March Madness-Themed Features

Themed additions to celebrate college basketball in the app.

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