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Social Media Marketing

Big Brands Reduce TikTok Ad Spending Ahead of US Removal

Big brands are reassessing their TikTok ads approach.

WhatsApp Adds New Safety Measures for Group Chats

More transparency for WhatsApp groups.

Russian Bot Farms Targeting X To Spread Misinformation

New reports suggests that X still has a bot problem. 

Microsoft Shares Notes on the Potential of AI for Business [Infographic]

Some insights into how businesses can make use of the latest AI tools.

5 Social Media Marketing KPIs to Track [Infographic]

Some pointers on which data points you need to be keeping tabs on.

Facebook Tests ‘Clear Mode’ for Uncluttered Reels Viewing

Clear Mode would enable you to remove all the description text and UI buttons from the viewing experience.

YouTube Tests “Add Yours” Sticker for Shorts

The feature will enable creators to prompt response from viewers.

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