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Social Media Marketing

LinkedIn Adds New Topic Prompts to Help Creators Build Their Presence in the App

The topic prompts, based on your profile and activity, will help guide you towards key topics of interest.

WhatsApp Adds ‘Chat Lock’ for Extra Privacy In-App

The option will enable users to lock-down private chats in the app.

Meta Adds New Educational and Insight Elements to its Professional Dashboard for Creators

Some new resources to help creators maximize their Facebook presence.

Meta Outlines Its Evolving AI Ad Targeting Process, Which Is Improving Ad Performance

Meta's ad systems are improving through the use of more advanced automated targeting.

TikTok Launches New In-App Music Hub to Highlight Trending Artists

The #NewMusic hub will showcase the latest tracks in the app.

How Will Twitter Change Under a New CEO?

Twitter's incoming CEO could spark a shift in strategic focus for the app.

Meta Begins Testing Generative AI Elements for Facebook and Instagram Ads

Meta's looking to further align its tools with the generative AI shift.

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