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Social Media Marketing

LinkedIn Will Now Enable Brands to Sponsor Any Organic Post in the App

Thought Leader ads have thus far only been available for employee posts.

TikTok Adds Search Insights to Better Inform Content Strategies

Valuable new insights for TikTok creators.

Meta Considers New Elements for Its Verified Subscription Package

Meta’s testing the waters on new incentives to drive Verified take-up.

X Cancels Content Deal with Don Lemon as Musk Continues To Censor Content He Doesn’t Like

Elon Musk was apparently not a fan of Lemon's questions in a recent interview.

US House of Representatives Approves TikTok Sell-off Proposal

The TikTok sell-off bill now moves to the Senate for the next critical vote.

Instagram Is Experimenting With an Option To Add Files to DMs

Another step in Meta’s messaging integration plan?

TikTok Announces New Integration for Apple’s SKAdNetwork Campaign Tracking Process

Apple’s SKAdNetwork provides campaign insight, in line with the iOS App Tracking Transparency framework.

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