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Social Media Marketing

Twitter Launches New Test of Promotions for Third Party Tools Within the App

The new prompts will highlight tools that can help advance Twitter's own functions.

Snapchat Adds New Assistive Device Animations for Bitmoji Characters to Maximize Inclusion

Another important step for Snap's Bitmoji characters, which are set to become a bigger focus moving forward.

Elon Musk Mulls Tender Offer for Twitter as an Alternative Path to Take Over the App

Elon Musk has a back-up plan to purchase Twitter if his standing offer of $54.20 per share fails.

Instagram Is Updating its Ranking Algorithm to Put More Focus on Original Content

The change could have various impacts - here's a look at how Instagram's looking to roll out the update.

Twitter's Coming Edit Option Looks Set to Have a Full, Publicly Viewable 'Edit History' Element

Tweet editing is coming, and Twitter's working to address all the major concerns with the option.

Meta Publishes New 'Community for Brands Playbook' to Help Brands Build Engaged Online Groups

The 39-page guide provides a range of tips, notes and examples to assist in your community-building process.

Reddit Shares New Insights into the Potential of Reddit Ads [Infographic]

Reddit's ad offerings are improving, and this infographic outlines some of their key benefits.

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