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Social Media Marketing

LinkedIn Launches Initial Rollout of its New 'Funny' Reaction

Hilarious

Reddit Acquires Machine Learning Platform Spell to Improve Contextual Matching Algorithms

Spell's systems will help Reddit improve its contextual matching, and ideally drive better engagement.

Snapchat's Testing Replies to Spotlight Clips

The addition would move Spotlight more into line with other short-form video options.

TikTok Launches Limited Test of New Viewer History Display

But does it offer any real value?

New Report Highlights TikTok's Rising Value as a Promotional Option for SMBs

More SMBs are driving better results on TikTok, according to new findings.

Meta Announces New Avatar Fashion Store, Featuring a Range of Designer Collections

The store will provide new ways to customize your digital self.

TikTok Announces Full Merger of US User Data to US-Based Systems, Amid New Reports of Chinese Access

TikTok has now merged its US user data to Oracle cloud storage – but reports suggest that China-based staff are still accessing US user info.

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