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Social Media Marketing

Report Finds X May Be Inflating Its Ad Performance Results

Could X be inflating its ad traffic numbers? A look at the data.

Meta Begins Testing Fact-Check Markers on Threads

Fact-checks are coming, ahead of the coming election period.

Pinterest Highlights Key Color Trends for 2024

The colors were chosen based on the most prominent Pin trends.

AI Tools Are Revolutionizing Creation, but the Value of Concept Is Still Key

The next stage of AI is coming, but human concepts are still required for resonant work.

TikTok Publishes New Report Into Mobile Game Marketing Trends

New insights into key trends in mobile gaming, and tips for marketers.

Snap Announces New Partnership With Fospha To Provide More In-Depth Campaign Analytics

New campaign analytics options for your Snap promotions.

Meta’s Looking To Reduce the Reach of Political Content - But What Does That Actually Mean?

While limiting political posts could help to reduce angst, what qualifies as political is difficult to define.

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