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Social Media Marketing

Instagram Shares Tips on How Brands Can Make Best Use of DMs

Instagram’s looking to help businesses adapt to the consumer shift towards DMs.

Twitter Restricts Linkage to Substack, Raising Questions About ‘Free Speech’ in the App

Elon Musk’s ‘free speech’ ethos clearly has limits...

TikTok Announces New Programming for Earth Month

TikTok will highlight a range of content and creators to raise awareness of sustainability initiatives.

Twitter Implements its 50% Ad Reduction Incentive for Twitter Blue Subscribers

Twitter has announced that its 50% ad reduction offering is now live - though it’s not quite 50%.

WhatsApp’s Testing a New ‘Channels’ Broadcast Chat Functionality

This follows the launch of Channels on Instagram in February.

Twitter Promotes Updated Visual Branding Offerings as it Looks to Secure More Ad Spend

Twitter’s tweaked its visual branding options, which could help to spark more interest.

TikTok Users are More Open to In-App Promotions, According to New Report

TikTok users are also less concerned about their data being used for ad targeting than general web users.

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