Threads saw a lot more downloads in December, while X continues to face growth challenges.

The latest report from YouGov includes some valuable usage insights. 

Fewer than 10% of parents have implemented parental control tools on Instagram.

New reports suggest that TikTok is not being as cautious with U.S. user data as it has suggested.

X says that the tags will play a big role in deciding which groups are highlighted in related search queries. 

Video will soon be optional on Spaces chats, adding another element to X broadcasts.

From testing different backgrounds for visuals or a variety of communication styles for posts, generative AI offers multiple ways to optimize your efforts.