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Social Media Marketing

LinkedIn Rolls Out Sponsored Newsletters

A new branding and lead gen option on LinkedIn.

X Claims Increases in Users and Engagement

The latest data points from X suggest that it is improving. 

Big Brands Reduce TikTok Ad Spending Ahead of US Removal

Big brands are reassessing their TikTok ads approach.

WhatsApp Adds New Safety Measures for Group Chats

More transparency for WhatsApp groups.

Russian Bot Farms Targeting X To Spread Misinformation

New reports suggests that X still has a bot problem. 

Microsoft Shares Notes on the Potential of AI for Business [Infographic]

Some insights into how businesses can make use of the latest AI tools.

5 Social Media Marketing KPIs to Track [Infographic]

Some pointers on which data points you need to be keeping tabs on.

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