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Social Media Marketing

3 Steps to Turn a Reel into an Ad [Infographic]

Some handy pointers on how to use Reels as a promotional option. 

3 Important Social Media Trends of Note for 2023

Based on recent polls among SMT's audience, here are some of the key trends of note in 2023.

X Rolls Out ID Verification for X Premium Users

ID verification could have a big impact in battling bots in the app.

Instagram Expands Reels Gifts to Creators in More Regions

In-stream gifting provides another way for creators to make money from their Reels clips.

LinkedIn Gains MRC Accreditation on Several Key Ad Metrics

The accreditation will provide additional assurance on LinkedIn's data insights.

TikTok Announces New Programming and Funding Opportunities for Latin Heritage Month 2023

TikTok is running several in-app initiatives to highlight Latin creators and businesses.

X Is Testing an Expanded Profile Bio Section to Provide More User Context

More room to share more info about yourself or your business.

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