A new report from The Influencer Marketing Factory indicates that more people are buying in social apps.

X says that it's currently not in a position to submit to MRC's accreditation process.

Every social app is exploring ad-free options, as a means to align with evolving privacy rules.

A new way to customize your TikTok feed.

Another challenge for Elon Musk's increasingly divisive X project.

YouTube's had enough of users cutting off its ads.

Meta's Content and Library API provides expanded data access to approved research partners.