Marketers are expected to double down on diversified video strategies and messaging apps, among other key tactics for the months ahead. 

A Threads API is coming, which will be a big help for social media managers.

Some handy new updates to TikTok's analytics and business insight tools.

Looking to get a better handle on all the various tools that make up the gen AI landscape?

Are we moving towards a future where it's just bots engaging with bots?

Promotions from Apple, Pepsi and Louis Vuitton were tagged as the best performers of the year.

Community Notes is not working to limit the spread of harmful misinformation in the app.