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Social Media Marketing

Snapchat Shares Notes on How to Improve Ad Campaign Performance

Snapchat’s “Three E’s” approach aims to ensure marketers are focused on the right elements.

Threads Adds ‘Recent’ Filter For Search Results

The Threads team is looking to lean into real-time discovery.

TikTok Publishes Guide for Beauty Brands

New insights for beauty brands on TikTok.

Snap Outlines Drug Enforcement Measures for Fentanyl Awareness Day

Snapchat says that it has implemented a range of initiatives to combat drug-related activity in the app.

TikTok Is Testing a Collaboration Feature for Posts

A new way to expand your reach on TikTok.

Key Concerns About Online Shopping [Infographic]

What are your top concerns about spending online?

Google Goes Big on Generative AI at I/O 2024

A heap of new generative AI updates from The Big G at I/O.

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