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Social Media Marketing

YouTube Launches New Valentine's Day Push on Shorts, the Latest Step in its Push to Combat TikTok

YouTube's looking to take the fight to TikTok in the battle for online video supremacy. 

Instagram Adds Stories Likes to Provide Insight on Viewer Engagement

The option provides a low-touch way to engage with Stories, which could have a big impact.

Snapchat Shares New Data on the Value of its 'High Impact' Ad options

The study looks at how Snap's most prominent ad options can drive brand awareness and direct campaign performance.

Snapchat Will Enable Top Creators to Insert Mid-Roll Ads into Their Stories in New Monetization Test

It's the latest in Snap's push to build a more sustainable funding system for creators in the app.

10 Google Search Statistics You Need to Know in 2022 [Infographic]

Some key insights into the impact of Google search, and the role it can play in brand discovery.

Should You Use Hashtags on LinkedIn? [Poll]

LinkedIn has been putting more emphasis on hashtag use of late - but do they really help to improve your post performance?

Twitter Announces the Winners of its 'Brand Bowl' Super Bowl Campaign Awards

Twitter has once again highlighted the best tweet tie-in campaigns during the Super Bowl.

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