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Social Media Marketing

Snapchat's Developing a New 'Snapchat+' Subscription Service, Offering Exclusive Access to New Features

Like Twitter Blue, though with potentially more enticing offerings for Snap users.

Instagram Tests Updated, TikTok-Like Full-Screen Format for its Main Feed

The new, TikTok-like format is another step in the evolution of the app.

Meta Adds More Reels Creation Options in Instagram and Facebook

Meta's looking to encourage more Reels use, with new remix options in Instagram and Creator Studio.

EU Launches Updated 'Code of Practice on Disinformation' Which Will See Platforms Implement New Measures

The new code will enforce a range of new measures across digital platforms. 

Musk's Twitter Plans Remain Vague After First Q and A with Company Staff

Musk has ideas, but many seem pretty unfinished, and some just seem way off track.

Meta Publishes New Report on the Importance of Building Brand Loyalty in Online Marketing

The report looks at how consumer expectations are changing, and how brands can better align with expectations.

New Strategic Overview Points to Major Changes Coming to Your Facebook Feed

In a new overview, Facebook app chief Tom Alison points to a more TikTok-style content recommendation approach for Facebook feeds. 

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