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Social Media Marketing

Meta's Reallocating Resources Away from Bulletin and its News Tab, Which Could See Publishers Lose Out

Meta is once again re-assessing its focus, which will have big impacts for some publishers.

YouTube Announces New Shopify Integration, Expanded In-Stream Commerce Tools and Listings

YouTube continues its gradual expansion of in-stream commerce tools.

YouTube Adds New Creative Options for Shorts, Expands Shorts Drafts on iOS

YouTube is expanding its creative options for Shorts, while it's also provided some insight into its Shorts algorithm.

LinkedIn Looks to Make 'Repost' a Default Post Engagement Option

LinkedIn's looking to put more emphasis on re-posting, as opposed to sharing with your own comments.

TikTok's Defending Itself on Several Fronts as Pressure Rises on the Chinese-Owned App

With challenges mounting, TikTok has changed its PR approach of late, which could be a precursor to coming issues.

Snapchat Launches Desktop Version of the App, Initially Available to Snapchat+ Subscribers

Snapchat's looking to give users more ways to engage in Snap chats.

Meta Adds New, In-Stream Payment Options for SMBs

The new option will enable SMBs to request payment via Meta Pay from within a chat thread.

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