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Social Media Marketing

Vanessa Pappas Steps Down as TikTok COO

Pappas has been the local face of the Chinese-owned company.

Musk Continues to Skirt Controversy as Twitter Works to Reassure Regulatory Groups and Ad Partners

Elon's taking on gender terminology, and challenging other CEOs to fights. 

Unilever taps into #CleanTok craze with global TikTok partnership

The tie-up will yield collaborations with over 100 content creators to promote Unilever’s home care brands under the hashtag’s massive following.

Social Media for Churches: Boost Church Engagement with Social Media

Social media has undeniably become an integral part of marketing plans across the board, including non-profit entities such […] The post Social Media for Churches: Boost Church Engagement with Social Media appeared first on SocialPilot.

Twitter Experiments with the Capacity to Search Your Following List

This is among several new search options that Twitter's exploring.

YouTube’s Launching a Live-Stream Shopping Channel in South Korea, the Next Step in its Commerce Push

The app that can crack in-stream shopping will be a big winner.

YouTube Tests New Option to Create Shorts Replies to Comments on Other People’s Videos

It could provide another stream of inspiration for Shorts clips.

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