Pinterest continues to lose momentum after seeing a big rise in usage during the pandemic.

Snapchat's posted a strong Q4 result, underlining its maturing business focus.

Lately, follower count has been deemed a vanity metric by many marketers. It’s because of the ill practices of buying fake followers that eventually doesn’t make any bottom-line impact. Nonetheless, if you are a business that cares about building real credibility, authority, and engagement among the target audience, growing followers should be on your list […] The post How to Get Followers on Twitter: 101 Practical & Tested Tips appeared first on SocialPilot.

The role of social media in the growth of businesses has triggered an increase in the demand for social media managers. And it’s understandable. Given that building a solid social media presence requires perfection across multiple stages, the job of a social media manager is diverse as much as it is critical. A social media […] The post 9 Essential Social Media Manager Skills You Should Have appeared first on SocialPilot.

So, what is the best time to post on social media? It’s a colonial question for the social media marketing veteran and a whimsical one for the rookies. Though, neither of them can put the finger on the exact global best time to post on social media. Why? Because there isn’t any. The landscape has […] The post Best Times to Post on Social Media in 2022 appeared first on SocialPilot.

The new option will enable more brands to generate more reach with their Connected TV campaigns.

We're still a long way off the full, immersive metaverse experience, but that hasn't stopped billions of dollars from flowing into metaverse projects.