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Social Media Marketing

Snapchat Shares New Insight Into Its Unique Audience Reach

Snapchat's new report shows its unique audience reach, in variance to other social apps.

Snapchat Launches New Tools To Facilitate Creator Collaborations with Brands

Handy updates for your Snap ad planning.

X Adds New Source Reference Requirement for Community Notes

More questions are being raised about the viability of the Community Notes process.

X’s $1 Fee Initiative Is Likely to Further Erode the Relevance of the Platform

X's new paywall project could see fewer users signing-up to use the app.

YouTube Adds New Display Options for Affiliate Products

New options for product display within creator content. 

Meta Expands Broadcast Channels to Facebook and Messenger

Broadcast channels have already proven popular with younger users on Instagram.

Meta Outlines New AI Process Designed To Replicate How Humans Perceive Images

The process aims to replicate how brain neurons work to process visual inputs.

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