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LinkedIn Tests New Option to Switch Off Political Posts in Your Feed

The option could be a testing ground for other social apps to help reduce political division in feeds.

TikTok Shares New Insights into the Impact of TikTok Clips in the Purchase Journey [Infopgraphic]

TikTok's latest research report looks at the way that users and brands interact in the app.

The Beginners Guide to Target Market Vs Target Audience

The marketing world is full of buzzwords. While certain terms are exactly what they sound like, such as pay-per-click marketing, others can be vague. Yes, you know it. Those words where finding out the exact intent gets brain-racking. Target audience and target market are two such terms that are often used interchangeably. But how many […] The post The Beginners Guide to Target Market Vs Target Audience appeared first on SocialPilot.

Twitter Adds 6 Million Users in Q4, Crosses $5 Billion in Total Revenue for the Year

Twitter continues to add new users, though its longer-term growth targets remain challenging.

YouTube Shares Insights into Key Areas of Development, Including Shorts, NFTs and the Metaverse

YouTube's Chief Product Officer Neal Mohan has provided an overview of his key areas of focus for 2022.

Instagram Shares New Insights into How Users Express Love Across the US [Infographic]

Which US states say 'I love you' the most (and least) in their Instagram posts and Stories?

Reddit Looks to Expand the Use of its 'Reddit Talks' Audio Rooms Option

Reddit's seen 250% growth in Reddit Talks engagement over the past three months.

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