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Social Media Marketing

Snapchat Adds New Limits on Adults Seeking to Connect with Minors in the App

The new measures will provide increased security for young users in the app.

Twitter's Latest Promotional Campaign Focuses on Celebrities Who've Manifested Success Via Tweet

The campaign showcases a range of celebrities that tweeted their dreams and ambitions long before achieving success.

Twitter Expands its Test of User-Reported Misinformation, Expanding Platform Insight

The program is designed to help Twitter's enforcement teams understand content trends, and improve its action on such.

Meta Is Developing an 'Ethical Framework' for the Use of Virtual Influencers

With the use of digital characters on the rise, regulations are needed to limit potential harm and misuse.

Meta Publishes New Guide to the Various Security and Control Options in its Apps

The guide covers all of the various security and safety tools on Facebook, Messenger, Instagram and WhatsApp.

TikTok Looks to Expand Content Horizons with New, Integrated 'Stories' Test

TikTok's looking to expand its content options, with a view to maximizing user attention, and creator opportunities.

YouTube Previews New Tools to Help Creators Showcase the Value of their Channel for Brand Promotions

The new listing will enable YouTube creators to better showcase their unique audience value to potential ad partners.

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