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Social Media Marketing

Meta Outlines How Its AI Systems Are Powering Better Campaign Performance

New insight into how Meta's AI ad-targeting system is evolving. 

Instagram Adds March Madness-Themed Features

Themed additions to celebrate college basketball in the app.

Utah’s Making App Stores Responsible for User Age Checking

Apple and Google will have to verify user ages for app downloads.

Pinterest Shares Data on the Power of Positivity for Social Media Ad Response

The report highlights the influence that positive experience can have on ad response.

Meta Looks To Bring Back ‘OG Facebook’ With Revamped Friends Tab

Can Facebook re-capture its original allure with a new focus on friends?

Instagram Adds Double Speed Playback Option for Reels

Watch more Reels in less time with this new faster playback option.

X Adds React With Video Options To Boost Video Engagement

Another step in X's push to become a “video first” platform.

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