The report shows that there's still a way to go in establishing the true 'economics' of the shift.

Some new considerations for online sellers, with Google offering more comparison features.

YouTube continues to lean into Connected TV viewing.

Elon seems convinced that charging users a monthly fee is the best way forward for the app.

Snapchat continues to explore new in-stream commerce options.

TikTok has shared a range of new insights into ad performance and discovery in the app.

Elon Musk could be confronted with a range of business conflicts in his new role as 'Chief Twit'