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Social Media Marketing

LinkedIn Launches ‘Document Ads’, Offline Conversion Data Integration and More

Given the popularity of Carousel posts in the app, Document Ads could be a valuable addition.

Snapchat Announces New Content Deal with LaLiga, as it Seeks Ways to Attract Older Users

Snapchat's looking at how it can maximize its appeal for a broader range of audiences.

Elon Musk’s Text Messages Provide Insight into How his Twitter Takeover Plan Took Shape

Some interesting insights into the internal machinations of tech's big players.

LinkedIn Adds New Features for Company Pages, Including Post Templates and Link Stickers

Some new options to drive more engagement with your LinkedIn page posts.

Meta Adds Enhancements for Call Ads, Including New Callback Option

Phone calls might spook some people, but for the right brand and audience, they can be highly effective.

Twitter Faces Advertiser Boycott Due to Failures to Police Child Abuse Material

Twitter's failures in detecting and removing child abuse and exploitative material look set to hurt its bottom line.

All the Key Updates for Marketers from Google’s 2022 ‘SearchOn’ Event

Here's a look at all the big SEO and product display improvements that Google unveiled at the event.

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