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Social Media Marketing

Will the Metaverse Actually Become a Real Thing?

Questionable screenshots, slower than expected development and other challenges could impede Zuck's metaverse vision.

Twitter Launches Initial Test of Audio Chats Within Communities

Twitter's trying another way to enhance community engagement, and Spaces discovery.

YouTube Rolls Out Updated Analytics UI in YouTube Studio App

The updated format will make it easier to jump on key trends and shifts.

Google Outlines New Personalized Ad Targeting Options for Display and Video 360 Campaigns

Google continues to develop new data safe ad targeting options.

How Will Twitter Change Under Elon Musk?

Here are three elements that are likely to see immediate change in the Musk era at the app.

YouTube Shares More Info on its Coming ‘Data Stories’ Analytics Element

YouTube's 'Data Stories' provides key channel performance insights in a simplified format.

TikTok Launches New Mental Health Support Resources for World Mental Health Day

TikTok has also published some new insights into mental health perceptions.

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