TikTok's moving to further limit political parties in their use of the platform.

The option will make it easier to drive direct sales in local markets.

Facebook's looking to sweeten its offering for creators.

'Unconnected Reach' is a growing consideration for Facebook marketers. 

Consent Mode provides analytics on cookie tracking permissions on your site.

The right title can entice more click-throughs, more traffic, and more engagement with your content.

#BookTok is one of the most popular hashtags in the app, with over 77 billion views to date.