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Social Media Marketing

New Report Highlights the Decline of Facebook and IG, as TikTok Becomes the New Home of Entertainment

Facebook has spent years getting you to build your social graph, but people don't care about content from their immediate connections so much anymore.

Meta Publishes New Guide on How Brands Can Mitigate Data Loss as a Result of New Privacy Changes

As data privacy regulations further restrict information access, advertisers need to upgrade their approach. 

Elon Musk Continues to Seek a Way Out of his $44 Billion Twitter Takeover Deal

Musk's legal team is testing every avenue to extricate Musk from the deal.

Twitter Whistleblower Appears Before US Senate, Reiterates Security Concerns at the App

Peiter Zatko has re-stated his concerns about Twitter's major security flaws, which could lead to new regulatory approaches.

Google Launches New SMB Support Initiatives in Europe

The program will provide a range of support packages for EU-based SMBs.

Twitter Shares New Insights into the Role that Tweets Play in the Broader News Ecosystem

Twitter plays a bigger role in the information ecosystem than is user counts might suggest.

YouTube’s Experimenting with New Search and Engagement Insights to Help Guide Your Content Strategy

The new data points will provide more insight into what your audience is looking for in the app.

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