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Social Media Marketing

Meta Adds Avatar-Enabled Video Calls, More Avatar Engagement Options

Meta wants to get more people using avatars, as another step towards the metaverse.

Meta’s Adding Branded Content Tools and Government-Affiliated Media Labels to Threads

Ad options are coming, though not necessarily by choice.

Twitter’s New Job Listings Option Looks Close to Launch

Some businesses are now able to post open roles on their Twitter profile.

The Latest Phase in the Elon Versus Zuck Fued Highlights the Flaws in Selling Verification Checkmarks

Selling blue ticks is causing more confusion in fast-moving news streams.

13 Surprising Benefits of Snapchat for B2B and B2C Marketing [Infographic]

Some key pointers on the potential value of Snap for your marketing efforts.

Meta Proposes New Industry Principles on AI Development

As AI projects advance, Meta has called for greater information sharing and transparency.

Twitter Continues to Add New Video Elements, Which Could Open Up New Opportunities for Advertisers

In-stream, original video is a key element in Twitter's next-level push. 

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