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Social Media Marketing

Snapchat Influencers Are More Likely To Drive Purchase Results, Report Finds

New data shows Snap influencers have a big impact on shoppers.

X Needs To Pay $5M in Fines Before Brazil Reinstatement

X is facing significant fines before Brazil will lift its block on the app.

YouTube Pulls Music by Big Name Artists in Latest Licensing Dispute

The Google company is currently in negotiations with SESAC.

Social media posts cost DraftKings $200,000

The company’s PR firm posted new information in the name of the CEO on sites that hadn’t first been disclosed as places where such information would be released, the SEC says.

Instagram Launches Signature Sound of the App

It’s not pleasant, but maybe that’s not the point.

Meta Showcases Updated VR Avatars

The next generation of VR depictions is coming. 

Meta’s AI Bots Run Counter to the Value of Social Media

Meta’s looking to replicate human interaction with AI bots. But is that a good thing?

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