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Social Media Marketing

WhatsApp Will Now Enable Users to Add Any Emoji They Like as a Reaction

Now, you have a much wider range of Reaction options on Whatsapp.

Elon Musk Looks to Exit his Twitter Takeover Deal - So What Now?

What comes next for Twitter, as Elon looks to pull out of his proposed takeover plan?

TikTok Adds New Inventory Filters to Ensure Safe Ad Placement in the App

The new filter options will help brands ensure safe placement of their promotions within the app.

New Research Looks at the Rising Online Video Trend [Infographic]

Video is fast becoming an essential element of any effective digital marketing strategy.

The Hottest Advertising Trends This Summer

With an ear on the ground, we're watching the advertising industry navigate the uncertainty of a cookieless future, keep up with the non-existent metaverse, and jump on growing media channels.

10 Tips for Creating More Effective Content for Your Business Niche [Infographic]

Some key notes on how to formulate a more effective content creation and posting approach.

New Overview Looks at How Mobile Gaming Brands Can Utilize TikTok for Marketing [Infographic]

TikTok has had a transformative impact on social media, which includes approaches to marketing.

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