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Social Media Marketing

TikTok Adds New Inventory Filters to Ensure Safe Ad Placement in the App

The new filter options will help brands ensure safe placement of their promotions within the app.

New Research Looks at the Rising Online Video Trend [Infographic]

Video is fast becoming an essential element of any effective digital marketing strategy.

The Hottest Advertising Trends This Summer

With an ear on the ground, we're watching the advertising industry navigate the uncertainty of a cookieless future, keep up with the non-existent metaverse, and jump on growing media channels.

10 Tips for Creating More Effective Content for Your Business Niche [Infographic]

Some key notes on how to formulate a more effective content creation and posting approach.

New Overview Looks at How Mobile Gaming Brands Can Utilize TikTok for Marketing [Infographic]

TikTok has had a transformative impact on social media, which includes approaches to marketing.

Elon Musk Officially Seeks to Terminate Twitter Takeover Deal

Musk says that Twitter's failure to provide accurate info on fake accounts is a breach of the deal's terms.

TikTok Launches Free Marketing Education Series for SMBs

The new, e-mail-based program will provide a range of expert insights into effective TikTok marketing.

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