The marketing world is full of buzzwords. While certain terms are exactly what they sound like, such as pay-per-click marketing, others can be vague. Yes, you know it. Those words where finding out the exact intent gets brain-racking. Target audience and target market are two such terms that are often used interchangeably. But how many […] The post The Beginners Guide to Target Market Vs Target Audience appeared first on SocialPilot.

Some key notes on the latest visual trends set to gain traction in 2022.

Some key insights into the impact of Google search, and the role it can play in brand discovery.

Romance scams are on the rise, and TikTok's looking to help users spot the warning signs to avoid potential harm.

TikTok's latest research report looks at the way that users and brands interact in the app.

Here's a look at the various ways in which you can join in the celebration around Super Bowl LVI via your favorite social apps.

The option could be a testing ground for other social apps to help reduce political division in feeds.

The overview provides some interesting insight into the level of granular, region-specific detail that LinkedIn can provide.

The new promotion will help to showcase Instagram's evolving live-stream shopping tools.

The key element is a new video series which aims to amplify the stories of Black creators and businesses.