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Social Media Marketing

Snapchat Shares New Data on its Unique Audience Reach, and Why That’s of Value for Brands

The data shows that Snap is the key messaging app for the majority of its users.

LinkedIn Adds New Templates for Posts to Facilitate More Creative Updates

A new way to make more colorful, stand-out LinkedIn posts. If you want.

Meta Publishes New Report on the Increasing Consumer Reliance on Business Messaging

The report looks at how APAC consumers are increasingly turning to messaging options to connect with businesses.

Meta Takes Next Steps in Messaging Encryption Push, with New E2E Features on Messenger and Instagram

Despite ongoing opposition to its full messaging encryption plans, Meta is moving ahead with the push.

Twitter Launches Election Integrity Features Ahead of US Midterms

Twitter's outlined a range of ways in which it's seeking to protect discussion around the upcoming elections.

LinkedIn Tests New ‘Discover’ Feed, New Groups Elements in Order to Enhance Engagement

LinkedIn's testing its own take on algorithm-based content discovery.

Meta Expands Automated Ad Optimization Options via ‘Meta Advantage’ Program

Meta's automation tools are getting better, and it's looking to make them available to more businesses.

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